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Gaoyou Sanchuang Petrochemical Equipment Factory (General Partnership)

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Address: Industrial Concentration Zone, Gaoyou Town, Gaoyou City

Contact: Huang Naiquan

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    Corporate Shopping Marketing Tips

    责任编辑:admin 人气: Article Source: Unknown Responsible Editor: admin Popularity: Post time: 2016-07-26 10:25 [Large Middle Small ]

    Author: Song Wenpeng link: http: //www.zhihu.com/question/34428815/answer/58636615
    Source: Zhihu Copyright belongs to the author. For commercial reprints, please contact the author for authorization. For non-commercial reprints, please indicate the source.

    Sales Skills One: Li Bing


    The art of warfare says not to fight unprepared battles. As for sales, the same is true. Many newly promoted promoters often have a misunderstanding that sales is to be able to speak, but it is not the same thing at all. I remember that at that time we trained for nearly a month, from product knowledge to failure analysis, from corporate history to sales skills, every link was repeatedly practiced, until the end. At that time, our colleagues often joked with each other that we were all robots. I remember that in order to debug the best music effect at that time, as long as no customer was present, I focused on the key-by-key trial and error, which lasted for nearly a week, and finally got the effect I was satisfied with.


    Every time it's my turn to take a break, I always like to go to various stores: I will investigate the market and make sure I know. Today's customers always like to slap salesmen, where and how cheap are they, and where and how much they discount. If you don't understand these situations clearly, you will be very passive when facing customers. In the second place, you can learn the skills of other promoters. Only by collecting the best of each family can you practice the undefeated golden body!


    Sales Tips II: Attention to Details


    There are a lot of books on promotion techniques nowadays, and basically all of them talk about the promotion and enthusiasm of the promoters. But in reality, many promoters can't understand the essence of it, thinking that enthusiasm is to smile, and to take the initiative to speak. In fact, this is also wrong. There must be a degree for everything. Excessive enthusiasm will have a negative impact.


    Enthusiasm is not simply expressed through external expressions. The key is to do it with heart. The so-called sincerity comes, the golden stone is open! Dive into the night with the wind, the moisturizing is silent, the real sincerity is to think what customers want, use the company's products to meet their needs, so that they benefit.


    Sales Skills III: Leverage Power


    Sales is a process of integrating resources. How to use various resources reasonably can not be underestimated to help sales performance. It's equally important as a promoter on the front line of sales.


    We often encounter scammers on the street to carry out fraud. Generally, they have a role-commonly known as the trust, and his important role is to foster the atmosphere. Of course, we can't do illegal things, but can we get some inspiration from it? When I'm a salesman, I often use a method that is very effective, that is, playing double reed with colleagues. Especially for some customers who are very interested in buying, when we are stuck on the price or other issues, I often ask the store manager to help. On the one hand, it shows that we really attach great importance to him, and the leaders have come forward. On the other hand, it is more convenient to negotiate. As long as the leader gives him a little benefit, customers will usually pay for it and try it out! Of course, if the leader is not available, he can also make a guest appearance Just look at the leadership. The key is to satisfy the customer's vanity and love the small and cheap problems.


    Sales Skills 4: Take It When You See It


    The biggest fear of sales is dragging water, and not making quick decisions. According to my experience, at the sales site, it is best for customers to stay for 5-7 minutes! Some promoters are not good at discerning views and cannot seize the opportunity to promote sales when customers already have the willingness to buy. They are still introducing products endlessly. As a result, sales failed. Therefore, we must keep in mind our mission to promote sales! Whether you are introducing a product or doing something else, it is all about selling products. Therefore, as soon as you reach the edge of sales, you must immediately adjust your thinking, apply an emergency brake, and try to conclude a contract. Once you miss the opportunity, it will be more difficult to hook up the customer's desire again. This is also the easiest mistake for promoters who just started.


    Sales Skills 5: A Journey to Send


    There is a saying in sales that the cost of developing a new customer is 27 times the cost of maintaining an old customer! You know, the business of an old customer is much more than you think. When I was a promoter, I paid great attention to maintaining a good relationship with the customers who had already traded, which also brought me a generous return. In fact, it is very easy to do. As long as you carefully pack him, and bring a sincere farewell, you can even send him to the elevator if you are not busy. Sometimes, insignificant actions can impress customers!


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